Blog

Insider info and industry insights
In-depth customer research for Geberit

In-depth customer research for Geberit

We have once again been commissioned by Geberit to undertake a strategic market research project across the sector.  Known for their quality, reliability, and innovation, Geberit are a market leader in their field and a business we have come to know well following several recent projects together....

read more
Door hardware industry: new research project

Door hardware industry: new research project

In-depth customer research We have been commissioned by ZOO to undertake a strategic market research project across the fenestration industry.  ZOO are one of the leading designers and suppliers of architectural door hardware in the UK. Our new project will help the brand continue to stay in tune...

read more
Viridian Nutrition: new research project

Viridian Nutrition: new research project

We are delighted to announce that Eureka! Research has been commissioned by Viridian Nutrition to carry out an in-depth research study that encompasses both qualitative and quantitative research. In Autumn 2022 we undertake exit interviews at 10 locations across the UK and follow this up in...

read more
The challenges of being a small business

The challenges of being a small business

Not one, not two, but three monumental punches This one’s for all the small independent businesses still operating in these unique and challenging times, from the tradesmen we meet every day in our speciality sector to other niche micro-operations charting their way through these choppy seas. When...

read more
Houlton brand review: new research project

Houlton brand review: new research project

We are delighted to confirm that Eureka! Research has been commissioned by Urban&Civic to carry out interviews amongst people living in Rugby and the surrounding areas.  Urban&Civic are the master planners responsible for delivering this ambitious, multi-stage programme of construction...

read more
Do tradespeople prefer digital or paper?

Do tradespeople prefer digital or paper?

A few weeks ago, Screwfix announced that they will no longer be printing physical copies of its catalogue, instead introducing digital screens in store showing its full 37,000 product range, compared to just 16,000 that were in the catalogue. In a nod to the potential enormity of this business...

read more
Doors and windows industry: new research project

Doors and windows industry: new research project

Thought leader research We have been commissioned by ERA to undertake a strategic market research project across the fenestration industry.  ERA has been designing and manufacturing locks since 1838, and their locks, handles and hinges have provided peace-of-mind to generations of British...

read more
Selecting a research partner

Selecting a research partner

As a business seeking a research partner, what boxes need to be ticked for you to feel you are working with the best fit research agency? • Budget always plays a part of course; can they deliver insightful research that answers your objectives within the budget you have assigned? • You want...

read more
Solar PV renewables market: new research project

Solar PV renewables market: new research project

We have been recently commissioned to better understand the solar PV market in the UK.  During July we are looking to conduct depth interviews with those working in this trade. Specifically we are looking for: Installers/fitters Roofers Resellers Wholesale/roofing merchants

read more
New Wienerberger research project

New Wienerberger research project

We are delighted to confirm that Eureka have been commissioned to undertake an exciting new market research study for the UK team at Wienerberger. Working closely in collaboration with our partners at WAA, the study will delve specifically into the manufactured extruded brick slips category. As...

read more
Mental Health and current work realities for tradespeople

Mental Health and current work realities for tradespeople

Consumer demand for home improvements has sky-rocketed since the pandemic.  Our latest report, published in November 2021, seeks to quantify the extent to which tradespeople are struggling to meet these unprecedented levels of household demand.  Access the report directly here. Survey findings...

read more
Impact of COVID-19 on the plumbing and heating sector

Impact of COVID-19 on the plumbing and heating sector

Coronavirus is impacting all of our lives and livelihoods. But how are those in the Plumbing and Heating Sector coping in particular? Today we launch an ambitious initiative – to take the pulse of the trade during this unprecedented period in history. A unique collaboration across the plumbing and...

read more
Are tradespeople still working during lockdown?

Are tradespeople still working during lockdown?

COVID-19 has had a devastating impact on the plumbing, heating and associated supply chain. We calculate that the sector has been operating at just one-eighth of what it would in normal circumstances. In terms of economic impact, the economy and associated supply chain has lost £47million for...

read more

Eureka! Research

6 Parkside Court | Greenhough Road
Lichfield | Staffordshire | WS13 7AU

Follow

Pin It on Pinterest