Bathrooms market research
We are your experts in bathroom market researchThe number of bathrooms in the average UK home is also increasing, with new homeowners opting for more ensuite bathrooms at the expense of a large ‘family’ bathroom. For renovators, the typical family now take 3-6 months to undertake a project, from the Inspiration Stage through to the Installation phase.
We undertake research for tap, showering and sanitaryware brands, as well as broader kitchen, bathroom and bedroom (KBB) brands to help them understand consumer trends, test new product developments and gauge installer preferences. Retailers, trade merchants and retail showrooms also ask us to shine a light on what retail and trade customers are looking for to ensure their ranging and channel propositions are fit for purpose.
Who we work with
Below are examples of some of the brands we work with in this sector:
- Bristan
- Mira
- Geberit
- Vado
- Hansgrohe
- Coram Showers
- Dulux Trade
- Mapei
- Plumbase
- Polypipe
- Salamander Pumps
- Bristan
- Mira
- Geberit
- Vado
- Hansgrohe
- Coram Showers
- Salamander Pumps
- Dulux Trade
- Mapei
- Plumbase
- Polypipe
Using this unique experience, we have developed bespoke research methodologies that enable us to extract better insight than ‘standard’ research tools. This includes our ‘In the Moment’ tool for following consumers in the middle of a home improvement project, and a range of fresh ways to engage tradespeople and gain in-depth feedback.
Get in touch today
We’d love the opportunity to be able to share more information about our experience in the bathroom sectors. Use the form here to tell us about your business challenges and we will get back to you within 24 hours.
Eureka! Research
The Mill | Radford Road | Alvechurch | Worcestershire | B48 7LD
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Bathrooms | Kitchens | Home improvement | Plumbing and heating | Construction | Merchant | Beer and snacks | Birmingham | Midlands