Are vegetable crisps a fad?
Our exclusive national snacking survey completed by 2,500 UK consumers reveals interesting findings for the Vegetable Crisp Category. 'Traditional crisps' are often on the receiving end of bad publicity, with high fat content and little nutritional benefit; so what did our audience have to say about this burgeoning category? This is just a snapshot of the wealth of snacking data we obtained in our own investigation into the sector.
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