Supercharge your business with research and insight
We’re a market research agency delivering illuminating insights that create impact. Helping you navigate your research journey to uncover those ‘Eureka!’ moments that will create better connections with your customers, build your competitive advantage, and deliver business growth.
Home improvements
We have experience across a host of sectors, but our speciality is home interest. In the last 8 years, we’ve partnered with clients including Taylor Wimpey, Dulux Trade, Geberit, Polypipe and Mira Showers, to provide actionable insight to drive product, marketing, and project plans. We even have our own community of tradespeople who we can call on for quick polls and focus groups, and we regularly publish our own free research reports on the sector, which you can download on our website.
Focused approach
Every project is managed by our founders, Dave Ruston and Richard Mace, meaning you get director-level care and attention, and the benefit of over 50 years’ combined experience in market research.
Supercharge your business with research and insight
We’re a market research agency delivering illuminating insights that create impact. Helping you navigate your research journey to uncover those ‘Eureka!’ moments that will create better connections with your customers, build your competitive advantage, and deliver business growth.
Actionable insight
We have experience across a host of sectors, but our speciality is home interest. In the last 8 years, we’ve partnered with clients including Taylor Wimpey, Dulux Trade, Geberit, Polypipe and Mira Showers, to provide actionable insight to drive product, marketing, and project plans. We even have our own community of tradespeople who we can call on for quick polls and focus groups, and we regularly publish our own free research reports on the sector, which you can download on our website.
Focused approach
Every project is managed by our founders, Dave Ruston and Richard Mace, meaning you get director-level care and attention, and the benefit of over 50 years’ combined experience in market research.
Free research reports
We undertake pro bono research in the categories we are most passionate about and make this available here, completely free of charge! We allow our users to access without such hindrances but with the simple request that you get in touch if the findings resonate with you or that it might influence your own plans for market research in the future.
Our work
We love research assignments that have a clear and tangible business objective. Here we have pulled together some recent case studies which demonstrate how market research can supercharge a brand strategy and the improve the bottom line.
Testimonials
Don’t just take our word for it, read what our clients have to say. And we haven’t just picked the best ones. Here is the feedback we have received from recent clients across the sectors we specialise in.
Eureka! trade community
We love talking with tradespeople about the products and brands they use. We have built our own growing community of sole traders, contractors, and small businesses who we engage with about stuff that really matters to them.
Eureka! Research
6 Parkside Court | Greenhough Road
Lichfield | Staffordshire | WS13 7AU
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Looking for something specific?
Bathrooms | Kitchens | Home improvement | Plumbing and heating | Construction | Merchant | Beer and snacks | Birmingham | Midlands