• Dave

Digital trends in the Commercial Specification market

As the range of business information and media tools expands in the workplace, we are interested in learning what professionals who work in commercial specification roles need and expect to carry out their job.

This Summer we will be working closely with the Marketing Team at Polypipe Terrain to assess the effectiveness of online information – when searching and exploring products but also from a broader industry news and learning perspective.

We are setting up a small number of stakeholder interviews with contractors, engineers and consultants who specify drainage products across the country. The results will then be fed back into the Polypipe team who will then review their website content and how they communicate with professionals across the sector more broadly.

If you are contacted in relation to taking part in this study and you have further questions, then you can contact the marketing team at Polypipe Terrain on 01622 795200.

#Polypipe #ecommerce #brand #strategy #observational #communications

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