New Wienerberger research project

New Wienerberger research project

We are delighted to confirm that Eureka have been commissioned to undertake an exciting new market research study for the UK team at Wienerberger. Working closely in collaboration with our partners at WAA, the study will delve specifically into the manufactured...
Market sizing techniques

Market sizing techniques

With so much uncertainty in the economy currently and further disruption no doubt in the outlook for 2022 too, many of our clients have been asking us to measure the size and trajectory of their target markets. This is where market sizing comes in. Using a variety of...
Mental Health for tradespeople

Mental Health for tradespeople

Consumer demand for home improvements has sky-rocketed since the pandemic.  Our latest report, published in November 2021, seeks to quantify the extent to which tradespeople are struggling to meet these unprecedented levels of household demand.  Access the report...
Are tradespeople still working during lockdown?

Are tradespeople still working during lockdown?

COVID-19 has had a devastating impact on the plumbing, heating and associated supply chain. We calculate that the sector has been operating at just one-eighth of what it would in normal circumstances. In terms of economic impact, the economy and associated supply...
Huge shift emerging in leisure time plans

Huge shift emerging in leisure time plans

Public Health guidelines in the light of the COVID-19 crisis are leading to unprecedented changes in how households go about their lives in uncertain and worrying times. Although many of the headlines over the weekend were about people not sufficiently following...